Every engagement begins with an assessment.

Arrange an assessment
The Codax team with the TiE Next Gen group in Colombo

About Codax

Built by people who have built companies

The people at Codax have built and sold companies and advised startups and enterprises around the world. Every client gets that experience, and every hire gets the chance to earn it.

Meet our leadership Join #TeamCodax

Leadership

Meet our leaders

Dilukshan Jayasinghe

Dilukshan Jayasinghe

Senior Vice President

Global

Fifteen years leading growth across technology and services, most recently at Pandyt, and formerly Managing Partner at Think Digital.

Ameya Kapre

Ameya Kapre

Vice President

Regional

A strategic sales leader with over 14 years turning B2B technology into measurable outcomes, previously Head of Growth at CueGrowth and 32North.

Gehan Mullekanda

Gehan Mullekanda

Head of Growth

Robotics & Manufacturing

Over 30 years building growth engines for manufacturers across South Asia and Africa, with leadership roles at Brandix, Coats and OREL Corporation.

Ameya Paratkar

Ameya Paratkar

Vice President

Regional

A product and GTM leader with 15 years building and selling technology, including AI used by more than 15,000 sales reps at 6sense.

Dineth Ratnayake leading a Codax workshop with university students

A message from our founder

Talent is the most important thing at Codax.

We grow companies across many industries, and the only way that works is if every person on the team takes responsibility for a client's business as if it were their own. Nobody waits to be told. Nobody hands a problem back.

I am proud to say we have built, and continue to build, a team that lives by that ethos.

Dineth Ratnayake

Founder and President, Codax

Built companies across martech, healthcare and marketing services

How we operate

Two principles apply to every role at Codax

01

Own the client's business

We treat every client's business as our own.

Act as an owner
Make each decision as you would if the business were your own.
Anticipate needs
Identify what the client requires before it is requested.
Prioritise client success
Client growth takes precedence over all other considerations.
02

Own the outcome

Results, not effort, are the measure of our work.

Remove obstacles
When work is blocked, resolve it. Follow up, find another route or complete it yourself.
Retain accountability
Waiting on others does not transfer responsibility for the outcome.
Take initiative
Identify problems and take on new work without being asked.

Life at Codax

Action is always greater than the plan

Niketh de Silva, Co-Founder of Codax, leading a university workshop

Programme

University workshops

Led by Niketh de Silva, Co-Founder of Codax, with Founder Dineth Ratnayake. Workshops for students on taking an idea to market, building a go-to-market strategy and winning the first customer. Most in the room plan to work for a few years before building something of their own. Our advice is to start sooner.

Read the full story

With our clients

On set with Roy Cooke

It is always a pleasure working with Roy Cooke, Managing Partner of Ganmain Partners. Roy flew in from Australia to spend time with the Codax team, and we hosted a session at the office dedicated to bringing his ideas to life on camera. The team worked alongside him, learned from his experience and helped shape his vision. His energy and perspective left a lasting impression on everyone.

The Codax team on set with Roy Cooke of Ganmain Partners

TiE Colombo

TiE fireside chat on building enterprises

Founder Dineth Ratnayake and Hariharan Padmanaban, Country Head for Hexaware Technologies in Sri Lanka, at TiE Colombo, the Sri Lanka chapter of the global entrepreneur network founded in Silicon Valley. The conversation covered building enterprises that last, hiring and talent, growth, and knowing when to pivot.

Read the full story
Dineth Ratnayake and Hariharan Padmanaban at the TiE Colombo fireside chat

Codax Sessions

Trained by the leaders behind the world's biggest brands

Our interns and internal teams learn directly from senior marketing leaders who have built some of the largest brands in the world. Every session is live and practical, and built around the work our teams do for clients every day.

Workshops with marketing leaders from

Katrien Cruz Grobler leading a brand workshop for Codax interns and team members

Brand workshop

Katrien Cruz Grobler

Former Head of Brand at Vodafone UK. Founder of AI KAT. Codax CMO Partner.

Katrien took our interns and team through how a brand is built and kept consistent, from positioning and identity to the way it shows up in every campaign. She drew on a career leading brands at Unilever, Reckitt and Vodafone, and on the pace of building her own company.

BrandsVodafone, Unilever, Reckitt

Corinne Aaron presenting a session to the Codax team

Brand and marketing leadership

Corinne Aaron

Chief Marketing Officer and speaker with more than 20 years across the US and EMEA. Codax CMO Partner.

Corinne led a seven-part session for the team on building brands that travel across markets and on leading marketing at a global company. She drew on her work with Tesla, Reebok, Hyatt and Einride.

BrandsTesla, Reebok, Hyatt, Einride

In their words

What our interns take from the sessions

Ryan Carter

Former intern, Codax Marketing Program

On going from strategy to execution in the Codax Marketing Program, and the hands-on experience that prepared him for the next step in his career.

Hanif Restian Pratikno

Intern, Codax Marketing Program

On the session with Kaushali Kusumapala, Country Director of Coca-Cola for Sri Lanka and the Maldives, on finding balance and the values and goals that define us.

Life at Codax

Roundtables, launches and the odd game of pool

Roundtable at TiE
Roundtable at TiE
The AI KAT launch in London
The AI KAT launch in London, founded by our CMO Partner Katrien Cruz Grobler
Celebrating the AI KAT launch in London
Celebrating the launch with the AI KAT team
The monthly Codax pool tournament
The monthly Codax pool tournament
The Codax team at laser tag
Team night out

Training with global CMOs

Our CMO Partners train the team on live work. Sessions have been led by Corinne Aaron, John Lyons and Katrien Cruz Grobler, who between them have run marketing at Tesla, LEGO and Vodafone.

Internal roundtables

The whole team sits down with senior operators to talk through how growth is really built, what is working on client accounts and what to change.

Monthly refinement

Every month the team tests, measures and refines its playbooks, so what one account learns, every account gets.

#TeamCodax

Join a team that wants you to build your own firm one day

Real responsibility from the first week, small teams with visible impact, and senior operators and global CMOs to learn from. The team is growing in London and Sri Lanka.

Open role

Senior Growth Marketer

UK

Drive martech execution across our client portfolio, from campaign build to the systems that measure it.

Apply